Top 10: Here's to the Crazy One's typography posters (USA) February 19 2019

Below are some of Posterama's best selling typographic canvas, paper and stretcher framed artworks, accompanied by some of our favourite Heres' to the Crazy One's posters from the original Apple computers 'Think Different' campaign. 

Shipped worldwide from our workshops in Asia & America.

The words from Apple's iconic 1997 Here's to the Crazy One's (Think Different) television commercial went 'viral' long before the term was coined. Created by legendary advertising agency TBWA Chiat Day LA. Creative Directors: Lee Clow / Rob Siltanen, and art director / copywriter: Craig Tanimoto. For their notoriously difficult client, Steve Jobs, who hemmed and hawed before finally approving it. Interestingly he also recorded a voice over version that never aired. 

 

UPDATE (2018):

Over the years there has been a lot of confusion over who authored the campaign idea of 'Think Different'. Often misattributed to Steve Jobs and even the great Bob Dylan. So it was rewarding to discover the true story about it and its low key creator - Craig Tanimoto, in this informative blog post. However the copywriter for most of the TV script especially the powerful opening and closing sections was Craig's boss at the time, Rob Siltanen. 

If you have the time for a longer version about its concept's creator, you should head over to Forbes.

Think Different continues to be a rallying war cry for millions of creatives even today. 

 You can purchase one of our Think Different typographic posters here. 

 

Image: Here's to the Crazy one's hand lettering poster

 

Image: Dave Dye's Think Different poster Version 2 from the original unaired longer script.

 

Image: Tomasz Biernat's custom lettered Think Different poster

 

Image: Apple Think Different poster featuring Charlie Chaplin

 

 

Image: Apple Think Different poster featuring John Lennon & Yoko Ono

 

Image: Apple Think Different poster featuring Maria Callas

 

Image: Apple Think Different poster featuring Mahatma Karamchand Gandhi juxtaposed with a scribble of the ad by Craig Tanimoto who came up with the idea for the ad campaign.

  

Image: Apple Think Different poster featuring Jimi Hendrix

 

Image: Apple Think Different poster featuring Bob Dylan

 

Image: Apple Think Different poster featuring advertising innovator Bill Bernbach

 

Image: Apple Think Different poster featuring Flik the ant from A Bug's Life

 

Think Different TV script:

Here’s to the crazy ones.
The misfits.
The rebels.
The troublemakers.
The round pegs in the square holes.
The ones who see things differently.
They’re not fond of rules.
And they have no respect for the status quo.
You can quote them, disagree with them,
disbelieve them, glorify or vilify them.
About the only thing that you can’t do, is ignore them.
Because they change things.
They push the human race forward.
While some may see them as the crazy ones, we see genius.
Because the ones who are crazy enough to think that they can change the world,
are the ones who do. 

 

Image: Apple Think Different poster featuring Jackie Robinson

 

Image: Apple Think Different poster featuring Buzz Aldrin  

 

 

Image: Apple Think Different poster featuring Albert Einstein

 

Image: Jayesh Raut's Think Different poster ( In Devnagri script, with the original words in English laid out in 3 lines)

 

Image: Apple Think Different poster featuring Thomas Edison juxtaposed with a scribble of the ad by Craig Tanimoto who came up with the ad campaign concept. 

 

Image: Apple Think Different poster featuring Luci and Desi.

 

Image: Apple Think Different poster featuring Jane Goodall

 

Image: Apple Think Different poster featuring Paul Rand

 

 

Image: collage of some of the most popular Apple Think Different ads.

 

Image: Dave Dye's Think Different poster Version 2 from the aired commercial's script

 

 

Image: Apple Think Different poster featuring Muhammad Ali 

 

Image: Apple Think Different poster featuring Ted Turner

 

Image: Apple Think Different poster featuring Richard Feynman

 

Image: Apple Think Different poster featuring Dalai Lama

 

Image: Jayesh Raut's Think Different poster ('Think' in hindi script & words in english)

 

 

Image: Apple Think Different poster featuring Ameila Earhart

 

 

Image: Apple Think Different poster featuring Nelson Mandela

 

Image: Apple Think Different poster featuring Francis Ford Coppola

 

Image: Apple Think Different poster featuring John Huston

 

 

Image: Tomasz Biernat's Think Different poster (mirror writing version)

 

 

Image: Apple Think Different poster featuring Jim Henson

 

 

Image: Apple Think Different poster featuring Pablo Picasso

 

Image: Apple Think Different poster featuring James Watson

 

Image: Apple Think Different poster featuring Martha Graham

 

 

Image: Tomasz Biernat's Think Different poster

 

Image: Apple Think Different poster featuring Miles Davis

 

Image: Apple Think Different poster featuring Orson Welles

 

Image: Apple Think Different poster featuring Ansel Adams

 

 

Image: Apple Think Different poster featuring Joan Baez

 

Image: Apple Think Different newspaper ad featuring Picasso, Einstein, John Lennon, Amelia Earhart, Gandhi and Miles Davis.

  

Image: Apple Think Different poster featuring Cesar Chavez

 

Image: Apple Think Different poster featuring Eleanor Roosevelt

 

Image: Apple Think Different poster featuring Frank Capra

 

Image: Apple Think Different poster featuring George Gershwin

 

Image: Geraldine's hand lettered Here's to the Crazy one's poster

 

If you want to buy one of the original Apple Think Different posters your best bet would be to try Amazon or e-bay.   

Meanwhile you can purchase one of our Think Different typographic posters here.